Home
/ Insights
/ Case Studies
/ Reimagining a Global Digital Media Brand as AI-Native

Reimagining a Global Digital Media Brand as AI-Native

A leading global digital publishing and edtech company sought to drive business growth and accelerate innovation and rapid responses to change across the enterprise. The board and investors engaged FTI Consulting to perform an AI strategy, commercial and technical assessment and develop a wide-ranging transformative AI vision and strategic plan.

Our Impact

The company has gone from a siloed and fragmented model to one that is aligned across a dozen functions on the current state baseline of its business model, AI products, AI assets, data, talent and processes.
A transformation AI north star and vision on how to evolve the business model now positions the company for an AI-enabled future of media consumption and learning.
Executive leadership, board and investors are now aligned on a transformative, AI-first vision and strategic plan, with implementation focused on more than 20 prioritized initiatives to drive enterprise impact.

Our Role

FTI Consulting was engaged by the board and investors as the lead advisor for AI commercial strategy and technology and conducted a comprehensive assessment of the company’s business model, products, services, technology and organizational readiness.
The team analyzed internal capabilities and performed in-depth market research across consumer media, edtech and adjacent sectors to identify emerging AI trends and evolving business models.
We developed and prioritized a pipeline of more than 90 AI-enabled business and operating model opportunities, categorized into foundational, maturing and emerging initiatives.
Our experts facilitated cross-functional workshops and executive sessions to define and align stakeholders on a transformative AI vision, strategic investment roadmap and a 100-day execution mobilization plan.